31 5 / 2012
30 4 / 2012
We had a chance to stay at The Los Angeles Athletic Club last week and what a treat that was. It’s not everyday you stay in a hundred year old building once occupied by olympic hopefuls
One of the most inspiring things about the 12 foot gym/social space was the attention to detail. Everywhere you looked there was an artifact or some nod to days past be it original tiled flooring, original photos of past Olympians re-purposed to decorate the hotel walls, grand ballrooms or (my favorite) a small window where coaches could look underwater and check their swimmers form.
All of the detail made me think about the importance of the little things when interacting on social media channels. A few things to ask yourself this week:
- Are your channels, specifically Facebook and Pinterest, true, visual representations of your business?
- What little things can you do to develop your brand voice?
- What’s setting your social media approach different from the rest in your industry?
- Are you sharing more than just text? And is what you’re sharing relevant to brand growth?
Being “social” is not only about engaging and interacting with those who are interested in you, but it’s about staying true to you and your core design. Remember it’s the little things that matter. Tweet @itspeekmedia and tell us what makes your business different. Use hashtag #itsthelittethings
24 4 / 2012
10 Instagram photos
4 phenomenal performances (St. Vincent, Feist, Radiohead, Kaskade).
2 pairs of Havianas.
1/2 a churro.
1 memorable experience with a great friend.
24 4 / 2012
20 4 / 2012
Love ‘em or hate ‘em business cards are still a crucial part of getting people to like you (and your venture). You want to make your cards memorable, but not obnoxious. What constitutes as obnoxious?
- cards that bleed
- painfully colored cards
- cards with cryptic messages and way too many graphics
- cards that don’t display the correct contact information
I’ll be honest, I’ve been pining over business cards for months. So I finally headed over to Moo.com last week to get the ball rolling on what seemed to be a daunting task. To my delight I found cards that fit Peek Media’s style—smart, bright, witty and memorable. Oh and they’re excellent quality.
I was tired of showing up to events and saying I “forgot my cards.” Now I’m eager to pass them out. They’re social. That’s what I love about them most. And that’s what you want—people seeing your card and in turn talking about your business nonstop.
18 4 / 2012